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Cartier – Tank

Louis Cartier designed the Tank watch in 1917 and presented the first prototype to General Pershing. The flat brancards of this watch were inspired by the tracks of the very first tanks. The Tank watch became a genuine icon and was produced in many variations, while remaining true to its own distinctive style.

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In its watch manufacture in La Chaux-de-Fonds, Switzerland, Cartier combines traditional craftsmanship with elegance, quality, and know-how.

Thanks to a masterful combination of audacity, passion, and elegance, Cartier is a pioneer of the watchmaker’s art. This brand not only created the first wristwatch but also revived watch design in the early 20th century by introducing the first-ever rectangular dial. Cartier’s triumphs of craftsmanship are an expression of the passion for watches and jewelry that it shares with Wempe.

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